Lucy Insurance S.C. is a forward-thinking private insurance company that has established itself as a key player in Ethiopia’s insurance industry. Founded in 2012, the company quickly gained a reputation for offering reliable and accessible insurance products to its clients. With a paid-up capital of 8,035,000 birr and a diverse shareholder base of visionary business leaders, Lucy Insurance aims to provide affordable premiums through various marketing channels while maintaining the highest standards of service.
The company’s mission is centered on delivering innovative insurance solutions to a growing customer base while fostering a culture of excellence. Lucy Insurance values professional development and provides a conducive working environment for its employees to excel in their roles and contribute meaningfully to the company’s growth. By prioritizing customer satisfaction and ethical business practices, Lucy Insurance continues to position itself as a leader in Ethiopia’s private insurance sector.
Lucy Insurance is dedicated to empowering its team with the necessary tools and resources to meet the evolving demands of the industry. As the company grows, it remains committed to attracting talented individuals who are ready to grow alongside it and make a significant impact on the insurance landscape.
Digital Marketing & Promotion Officer I
Lucy Insurance S.C. is seeking a highly skilled Digital Marketing & Promotion Officer I to join its dynamic team in Addis Ababa. This full-time position offers an opportunity for candidates with a strong background in marketing, management, and statistics, as well as a mandatory certificate in graphic design.
Applicants must possess a BA/BSc degree in Economics, Management, Marketing Management, Statistics, or a related field from a recognized institution. A minimum of one year of relevant experience is required for this role, with experience in digital marketing platforms and promotional activities being an added advantage.
As a Digital Marketing & Promotion Officer I, the selected candidate will be responsible for developing and managing Lucy Insurance’s online presence, creating engaging marketing content, and ensuring a seamless communication strategy that aligns with the company’s objectives. The role will require close collaboration with the HR and Logistics Department and other internal teams to drive brand awareness and customer engagement through digital channels.
Key Responsibilities
The Digital Marketing & Promotion Officer I will be responsible for a range of duties, including the following:
- Graphic Design: Mandatory experience and proficiency in graphic design to develop marketing materials, presentations, and promotional content.
- Online Presence Management: Overseeing the company’s website and social media platforms to maintain an effective online presence.
- Content Creation: Producing high-quality, targeted content for digital platforms that resonate with Lucy Insurance’s audience.
- Campaign Development: Planning and executing digital marketing campaigns that align with Lucy Insurance’s marketing strategy.
- Data Analysis and Reporting: Monitoring campaign performance, conducting market research, and generating reports to assess campaign effectiveness.
Required Skills and Qualifications
To be considered for the role, applicants must demonstrate the following qualifications and competencies:
- Academic Qualification: BA/BSc degree in Economics, Management, Marketing Management, Statistics, or related fields.
- Experience: A minimum of one year in a relevant position within the field.
- Certifications: Mandatory certificate in graphic design.
- Computer Literacy: Competent in using modern digital tools and software for marketing and promotion purposes.
Application Process
Interested and qualified candidates are invited to submit their non-returnable application with copies of credentials to the HR and Logistics Department located at Lucy Insurance S.C.’s Head Office, 3rd floor, in front of Capital Hotel (Hayahulet, adjacent to Waryt Building) within seven working days from the date of this advertisement.
Address: Lucy Insurance S.C., Head Office, 3rd Floor, Front of Capital Hotel, Hayahulet
Contact: Tel: 011-470-33-61
Lucy Insurance S.C. values professionalism and diversity, and only shortlisted applicants will be contacted. This position offers competitive benefits and salary packages, subject to negotiation, and presents a permanent opportunity upon successful completion of the probation period.